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The 10 Best AEO Tools in 2026

Alessia Sannazzaro
Managing Director
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AI search is changing how brands get discovered. Increasingly, users get answers directly from systems like ChatGPT, Gemini, Perplexity, and Google AI Overviews.

If your brand isn’t cited in those answers, you don’t exist.

If you’re new to Answer Engine Optimisation (AEO), start with our breakdown of what the data actually shows about AEO in 2026: Answer Engine Optimisation (AEO) in 2026: What the Data Actually Shows. If you're looking for hands-on implementation support, explore our SEO & AEO Performance services.

What Makes an AEO Tool Different?

Traditional SEO tools focus on rankings and clicks. AEO tools help you measure and influence whether AI systems:

  • Understand your content
  • Trust it
  • Cite it as a source
  • Summarise it accurately

In practice, most teams use a mix: one AI visibility tool plus a conventional SEO suite for topic research and authority building.

1. Webflow AI SEO & AEO (Built-In)

Website: https://webflow.com

Webflow includes AI-powered auditing that helps identify missing metadata, improve clarity, and strengthen technical fundamentals that affect both traditional search and AI-driven discovery.

Use it for:

  • Sitewide audits (titles, descriptions, alt text)
  • Structured data hygiene
  • Improving collection template consistency

2. Profound

Website: https://www.tryprofound.com/

Profound is an AI visibility platform designed to track brand presence across generative engines and surface where competitors are being referenced instead.

Use it for:

  • Tracking citations and brand mentions
  • Competitive visibility benchmarking
  • Spotting which topics AI associates with your brand

3. Peec AI

Website: https://peec.ai/

Peec AI focuses on monitoring brand visibility in AI-generated answers, with prompt-level tracking and competitor comparisons.

Use it for:

  • Prompt tracking
  • Competitive benchmarking
  • Monitoring visibility changes over time

4. LLMrefs

Website: https://llmrefs.com/

LLMrefs helps you understand how and where AI systems reference your content, and which sources they prefer in your category.

Use it for:

  • Understanding reference frequency and context
  • Spotting content gaps
  • Identifying which pages deserve more depth

5. AEO Vision

Website: https://aeovision.ai

AEO Vision is positioned as an AI visibility scoring platform focused on monitoring presence across multiple answer engines.

Use it for:

  • Visibility scoring and reporting
  • Competitive discovery
  • Multi-engine tracking

6. Rankscale AI

Website: https://rankscale.ai

Rankscale AI tracks AI citations and brand presence across answer engines, often with sentiment monitoring.

Use it for:

  • Citation tracking
  • Brand presence monitoring
  • Competitive comparison by topic

7. Otterly.AI

Website: https://otterly.ai/

Otterly.AI is an accessible option for tracking whether your brand appears in AI answers and conversational search.

Use it for:

  • AI monitoring on a lighter budget
  • Visibility alerts
  • Validating new content performance

8. SE Ranking

Website: https://seranking.com/

SE Ranking is primarily an SEO platform but increasingly referenced for teams wanting AI-era visibility features alongside traditional tracking.

Use it for:

  • Keyword and SERP tracking
  • Content planning
  • Monitoring search shifts

9. Semrush

Website: https://www.semrush.com/

Semrush remains one of the most widely used SEO platforms, with expanding features supporting AI-era search visibility and monitoring.

Use it for:

  • Topic research and intent mapping
  • Competitive content analysis
  • Monitoring search behaviour changes

10. Ahrefs

Website: https://ahrefs.com/

Ahrefs remains one of the strongest tools for topic discovery and authority gap analysis. While not AEO-native, it’s essential for building the topical depth AI systems tend to prefer.

Use it for:

  • Finding topic clusters
  • Identifying authority gaps
  • Planning supporting content at scale

How to Build a Lean AEO Stack

Most teams don’t need 10 tools. They need three configured properly. For a practical framework you can apply immediately, download our AI Content & AEO Checklist.

  1. A strong technical foundation (clean metadata, structure, schema)
  2. One AI visibility tracker
  3. One strategic SEO platform

The advantage isn’t tooling volume. It’s clarity, structure, and topical authority.

The Real AEO Advantage

AEO isn’t about tricking AI. It’s about building content systems that are:

  • Clear and structured
  • Rich in entity context
  • Internally linked as a coherent topic cluster
  • Consistent across templates

The space is still early. Brands that structure correctly now will compound visibility over time.

Alessia Sannazzaro is the Managing Director at Code & Wander, leading design and strategy from their London studio. Her work spans digital products, websites, and creative direction, with a focus on helping startups and established brands innovate through design.

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