Blog

Stories for
the curious

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How to write proper schema markup for your site

Most schema markup gets treated as something to generate once and forget about, often left to whatever a CMS produces automatically. But structured data that's inconsistent, inaccurate, or applied without much thought can do more harm than good. Writing proper schema markup isn't complicated, but it does mean following a few consistent habits every time.

Growth

Kered Kurten

Introducing BLOCKS — The Webflow Framework Built for Speed, Consistency & Scale

We’re excited to introduce BLOCKS, our new Webflow framework designed to help teams build high-quality websites faster, with greater consistency and confidence.

Build

Alessia Sannazzaro

How to write proper schema markup for your site

Growth

Kered Kurten

UI vs UX: What Most Companies Get Wrong (And How to Fix It)

Most companies confuse UI and UX design, leading to poor user experiences and missed business opportunities. Learn the key differences and how to avoid common pitfalls.

Design

Alessia Sannazzaro

The Rise of AI Content Systems (and What to Do About It)

AI content systems are reshaping how businesses create and distribute content. Learn how to develop a strategic approach that balances automation with human expertise.

Ideas

Liam McCabe

How to Build an AI-Ready Website: The Complete Guide

Transform your website into an AI-ready platform with our comprehensive guide covering technical optimization, content strategy, and performance essentials for the AI-driven web.

Ideas

Alessia Sannazzaro

How AI Is Changing Website Discovery in 2026: The Search Revolution

Discover how artificial intelligence is fundamentally transforming how users find and interact with websites, and what this means for your digital strategy in 2026.

Ideas

Liam McCabe

How to Deliver a Scalable Enterprise Website: A Complete Guide

Learn essential strategies for building scalable enterprise websites that handle growth, maintain performance, and meet security standards. Discover governance frameworks, performance optimization techniques, and security best practices.

Strategy

Alessia Sannazzaro

Why Most Enterprise Website Projects Fail: The Hidden Pitfalls Costing Companies Millions

Enterprise web projects fail at an alarming rate, leaving stakeholders burned and budgets blown. Discover the critical mistakes that doom these initiatives and how to avoid them.

Strategy

Liam McCabe

Our UI/UX Process: From Idea to Live Product

Discover our proven UX design process that transforms ideas into exceptional digital products. Learn the methodical approach we use to deliver user-centered design solutions.

Design

Alessia Sannazzaro

How to Design a B2B Website That Converts: A Complete UX Guide

Transform your B2B website into a conversion machine with proven UX design strategies that guide prospects through your funnel and drive measurable results.

Design

Liam McCabe